Sharper prospecting: tag inputs, customer industries and copied targeting
A campaign's industries, cities and keywords are now entered as tags, searches look for your customers' trades rather than your own, and one campaign's targeting can be copied into another.
Product update 2 min read
What changed
In "Prospecting (NabuProspect)" several things got simpler and more precise:
- Tag inputs: "Industries", "Cities", "Keywords" and "Exclude keywords" are entered one at a time: type an item and press Enter to make it a tag.
- Customer industries: targeting has a new field, "Customer industries to search". Once you approve the targeting, searching and scoring follow those trades, so you find likely buyers instead of competitors.
- Fresh results each pass: every search pass reads one results page deeper (up to five), so repeated searches bring new companies. If a search engine blocks the work, the campaign pauses and the owner is told, instead of quietly finding nothing.
- Copy targeting: an approved targeting brief can be copied into a new campaign in one click.
How to use it
- Under "Marketing and website", open Prospecting (NabuProspect) and open or create a campaign.
- In "Industries", "Cities" and "Keywords", type each item and press Enter.
- In Targeting, write the trades you sell to under "Customer industries to search" and approve the targeting.
- To reuse an earlier campaign's targeting, pick it under Copy from another campaign and press "Copy".
- Results are on Found companies.
Good to know
- The console can run the targeting interview with numbered options too, but final approval happens only in the panel.
- This screen is for roles allowed to send campaigns.